Objectives:

The objectives of the Programme is to provide an insight into the international and especially the East and Central European Marketing processes, to let get known the real business problems and their potential solution, to let have a good grip of the institutional and corporation’s systems, challenges (by invitation of lecturer from the business world), to let have the students experiences to make an analysis (by practice, participation in research works), to let have enough professional communication knowledge in English (communication of conferences, publications).

The programme’s curriculum mixes the theory with the practice, the autodidactic learning with the tutor assisted learning in order to develop the best knowledge of the students.

The program provides the next two specialisation:

• Marketing strategy
• Tourism and Service marketing

The specialisations helps to experience the wider dimensions of the economy. They provide professional competence for the students, in order to be employed at all level of the business market, to be able for independent analysing work, to have a reliable knowledge for decisions, how to deal with the eventual conflicts in the business life.

Course structure:

• Number of semesters: 4,
• Number of the credit required: 120 study credits,
• Number of contact lectures: 1440,
• Number of contact lectures (correspondence course): 432.

Calendar for 2009/20010:

Registration: August 31- September 5 2009
Winter Semester: September – December 2009
Winter examination period: December – January , 2010
Spring Semester: February – May,2010
Spring examination period May – June 2010

Teaching staff:
Lectures of invited expert from the business are added to the regular teaching.

Application and Admission:
The programme will take minimum 10 and maximum 30 students

Application deadline:
June 30, for the first semester 2009/2010
Application fee:
EUR 100 (non-refundable)
Your application will be considered if you transfer the application fee to the bank account of our University, and submit all the required documents.

•  on-line registration:  http://apply.sze.hu

Documents to be submitted to complete the application:

• application form completely filled (be careful that your personal data appear correctly as are in your passport because they will be the form to appear in your transcripts and degree certificate)
• copy of your passport
• authorized copy of BSc Degree of any higher education already completed relevant to your application,
• authorized copy of general certificate of your education - (G.C.E.) or any equivalent secondary high school diploma
• one of the following documents of English language proficiency: a) TOEFL IBT test score of 90, or PBT score 550, b) Cambridge First Certificate "B", c) ELTS score of 5.0 (required for M.Sc. applications)
• two recent photographs
• curriculum vitae (autobiography/resume)

NOTE: NOTARIZED ENGLISH TRANSLATIONS ARE REQUIRED FOR ALL WRITTEN DOCUMENTS EXCEPT YOUR PASSPORT. Notarization is necessary for every school leaving document even if the original is in English.

Document must be sent until June 30, 2009 to the following address:

Széchenyi István University
International Project Center
H-9026 GYŐR
Egyetem ter 1.

Tuition:

All tuition fees for the first semester must be paid prior to enrolment. At the time, you will need to present proof that you have paid your first semester fee via bank transfer. In case of late or partial payment of tuition fees, the University reserves the right to refuse enrolment.

Tuition fees for 2009/2010 academic year are as follows:

Accommodation and living expenses have to be paid by the applicants. The university provides accommodation in the students hostel against payment in order of arrived requests.

For further information please contact the International Project Center:

Address: 9026 Győr, Egyetem tér 1, Hungary
Tel: +36/96/503-418
Fax: +36/96/613-560
Office time: M-F: 8.00 a.m. - 3.00 p.m.
e-mail: info@sze.hu
http://ipc.sze.hu